Customer Success Blog
Over the past seven years, our team of active customer success professionals have worked to create a library of inspiring and helpful resources for leaders and CSMs. Our topics include management, designing programs, developing skills as customer success professionals, and engaging with executives.
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Why Are We Still Talking About This?
What are your thoughts - do you argue for or against Customer Success Managers (CSMs) taking on upsell or cross-sell responsibilities?
Ethics-First Customer Success in a Divided World
Find out how to navigate values and build trust with your customers in complex times.
The Power of Listening in a Noisy World
In a world where everyone is trying to talk, the ability to listen well becomes a competitive skill that sets professionals apart.
What Customer Success Can Teach the World About Bridging Divides
Customer success professionals aren’t just delivering value to customers, they are modeling the kind of leadership and communication the broader world needs right now.
Stop Throwing People at Product Gaps: How CS Leaders Can Drive Scalable Change
When CS becomes a buffer between product limitations and customer expectations, you’re protecting the wrong thing.
It’s Time to Rethink Go-to-Market: From Silos to Value Threads
When companies allow teams to engage based on value rather than role, the customer experience becomes more cohesive, responsive, and outcome-focused.
Why Investing in Customer Success Professionals Still Matters in the Age of AI
The best CS teams are not using AI to replace people. They are using it to elevate them.
It’s Time to Finally Move On from NPS
Let’s embrace smarter, real-time tools that truly capture customer sentiment and drive meaningful action.
Annual Planning for Customer Success
Try to hit these annual planning steps and you and your CS team will be ready to hit the ground running in 2026!
What It Truly Means to Be a Proactive Customer Success Manager
Discover what proactivity looks like, why it matters, and how CSMs can build it into their daily practice in ways that drive meaningful business outcomes.
What If Customer Success Writes Other Teams’ Goals?
Too many CS teams carry the weight of retention without the control to drive it. This blog breaks down why true success is a company-wide effort — and how to align goals accordingly.
The Role of Customer Success in Shaping Company Culture
What if CS teams didn’t just mirror culture, but instead helped to define it?
The Power of Silence in Customer Conversations
One of the most powerful tools in a customer success professional’s toolkit isn’t something we say at all. It’s silence.
Creating a Customer Success Elevator Pitch
Struggling to get executive buy-in for your Customer Success team? Start by thinking like an entrepreneur—and crafting a pitch that proves your value in 60 seconds or less. Find out how here.
If You Need a Playbook for Everything, You Hired the Wrong CSMs
Playbooks have their place, especially in tech-touch and high-volume segments where consistency and efficiency are critical. But great CSMs aren’t hired to follow instructions. They’re hired to think.
Stop Rewarding Burnout - Rethinking the “Hero CSM”
The strongest CS teams aren’t full of heroes. They are built on healthy teams, smart processes, automation and rewarding results.
Job Titles in Leadership Are A Mess: Let’s Clean Them Up
Too many SaaS leaders have the wrong title, and it’s hurting companies. Let’s break down what each role should mean and how to get titles back on track.
Not All Red Flags Are Obvious: The Subtle Signs of Customer Risk
Find out how to pay attention to both the classic signs of churn risk and more subtle indicators.
Why Customer Journey Mapping is Essential for Digital-First Businesses
A well-designed customer journey isn’t just about solving problems; it’s about anticipating emotions and proactively delivering moments of delight.
CS Considerations for SMB and Non-SaaS Organizations
As customer success continues to evolve, so must our strategies. Find out how to recognize these nuances and adjust accordingly.